Adotas RSS Breathes New Life into Coupons
One thing helping RSS become more mainstream (if it hasn't already!) are offerings that people can use. We all know the time savings and efficiency that RSS brings but vertical use will speak volumes.
Here is an interesting article on how couponing is taking advantage of RSS. Add this to music, and news and it won't be long before consumers see the light!
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Posted by Mitch at 02:29 PM | Permalink | Comments (0) | TrackBacks (0)(heard about it on The Escape Blog)
Nick Usborne and Marketing Experiments has a piece on Dial-up service and all I can say is 'Amen'! I just spent the good part of a week on dial-up and it was painful. Broken images, downloads that never downloaded, 'files not found' all make for a tedious experience. The biggest drag, outside of frustration, is time wasted. Forget deep linking on a dial-up. You can also forget image heavy websites like The Washington Post.
Nick makes a great point though about the 35% of us that exist on dial-up. This all reminds me of a Guy Kawasaki line about eating your own dog food.
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Posted by Mitch at 07:28 AM | Permalink | Comments (0) | TrackBacks (0)Steve Rubel is talking about Ajax and advertising. I first heard about Ajax from Venturepreneur, in a funding conversation. Both of these folks mention Adaptive Path. Janice Fraser, Adaptive Path CEO, had a great essay on Ajax's tipping point.
Something is happening right now, and the developer community has an electric gleam in its eye.
More: It's a Whole New Internet.
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Posted by Mitch at 02:32 PM | Permalink | Comments (0) | TrackBacks (0)A recent post to the AdMarketing list:
Hi everyone-
On a recent trip, I pulled up my RSS/Really Simple Syndication newsreader only to find that all of my web feeds were missing! This means that all of the content that I was automatically getting at the press of a button was gone for good. These days, loosing your web feeds is kinda like loosing the inbox. I was using the FeedReader newsreader...
Anyway, does anyone have recommendations for a newsreader that you like? Some of the popular brands: feedster, bloglines, newsgator. If you send me recommendations directly or even post them to my blog, I'll return a list of AdMarketing favorites. There are many newsreaders out there (link to a list follows). It would be good to see what other AdMarketers are using.
More on RSS/Really Simple Syndication
Thanks, Mitch
____________________________________
Mitch Arnowitz <mitch@tuvel.com>
Managing Director; Tuvel Communications
Website: http://www.tuvel.com
P: 301.545.0843 C: 301.524.1587
AIM: mitcharno
Blog: http://mitcharnowitz.com
____________________________________
Engaging Your Customers in Unconventional Ways
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Posted by Mitch at 09:45 AM | Permalink | Comments (0) | TrackBacks (0)Recent meetings with government contractors has led me to KMWorld; a good place to find out about trends and technologies in the knowledge management space.
I'm thrown for a loop though. One place that I surely thought to have an RSS feed would be a publication on knowledge management and collaboration! Problem is that they don't have a feed, making it more difficult for me to get to their content.
I could always order the print publication but may risk tossing it in with the other magazines that "I don't have time for". This is a good magazine-- I'll have to try and remember to visit the website each month.
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Posted by Mitch at 12:45 PM | Permalink | Comments (0) | TrackBacks (0)I was at a business lunch today and there was a fellow there from Business Wire. He told me that XBRL/eXtensible Business Reporting Language is very hot when it comes to distributing news. More: XBRL
is a language for the electronic communication of business and
financial data which is set to revolutionise business reporting around
the world. It provides major benefits in the preparation, analysis and
communication of business information. It offers cost savings, greater
efficiency and improved accuracy and reliability to all those involved
in supplying or using financial data. XBRL stands for eXtensible Business Reporting Language.
It is one of a family of "XML" languages which is becoming a standard
means of communicating information between businesses and on the
internet.
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