August 18, 2010

Tools & Tips for Managing Social Media for Events

I recently contributed two guest posts over at Sound n' Sight, Jenise Fryatt's blog about event marketing & technology. She asked me to offer my social media management tips for events - which is something Tuvel specializes in (we've done it for the NAB Show and the FOSE & GovSec Conferences, to name just a couple). I had loads of advice to offer on the topic - so much that I had to break it up into a 2-parter!

Check out my guest posts here:

Part 1: 10 tips for managing social media at your next event
Part 2: 8 can't-live-without tools for event social media management

NAB Show_social media

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Posted by Kari Rippetoe at 03:09 PM | Permalink | Comments (1) | TrackBacks (0)

June 11, 2010

What We're Reading, June 11th

Here's this week's rundown of some of the more interesting social media, online marketing and digital media articles, blog posts and other media we'd like to share with you:



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Posted by Kari Rippetoe at 09:10 AM | Permalink | Comments (1) | TrackBacks (0)

May 21, 2010

7 Not-to-Miss Twitter Chats for Association, Non-Profit, Event and B2B Marketers

#nabchat transcript1.jpg

We here at Tuvel LOVE Twitter chats! We host and moderate Twitter chats for clients (like the NAB Show and Share Our Strength) to help generate interest in a cause or event - resulting in donations, registrations, and overall awareness. We also participate in quite a few Twitter chats, and I'd like to share a few where you might find @TuvelComms, Mitch (@mitcharno) and me (@KariRippetoe) joining the conversation.

In case you're not sure what a Twitter chat is, here are some tips for participating in a Twitter chat. Also, here's a pretty comprehensive list of other Twitter chats covering a wide variety of topics and interests.

The following are chats that focus on marketing and communications, particularly for B2B, event, non-profit and association marketers. I hope to see you at one (or more) of these chats sometime (and be sure to say that Tuvel sent you!).


  • #engage365: Hosted by the Engage 365, the online community for using social media for events, this chat takes place every Friday at 1pm ET.

  • #assnchat: This chat takes place every Tuesday at 2pm ET and focuses on hot topics in the association world.


  • #assnchat


  • #npchat: Non-profit profs share ideas for mobilizing supporters, generating awareness, and increasing donations every Wednesday at 3pm ET.

  • #b2bchat: Participants talk about B2B marketing topics of all kinds, from social to search to email and everything in between. Takes place every Thursday evening at 8pm ET.

  • #imcchat: Looking for ideas on creating integrated marcomm strategies? Join the the Integrated Marketing Communications Chat every Wednesday evening at 8pm ET.

  • #eventprofs: Chat for event professionals about event marketing strategies - online and offline. It takes place on different days and times, so check out this schedule for the next one.

  • #archat: This is a chat for marketers and business profs from all walks of life focusing on "influencer relations" - Analyst Relations (AR), Public Relations (PR), Investor Relations (IR). Takes place every Monday at 1pm ET.


What are your favorite marketing Twitter chats? Leave a comment and let us know!

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Posted by Kari Rippetoe at 11:37 AM | Permalink | Comments (0) | TrackBacks (0)

May 03, 2005

DC Urban Moms

As recently posted to the AdMarketing list:

Hi all--

Sometimes I forget how many support groups & lists there are in the Washington, DC area. In addition to great lists like DC Web Women and craigslist , there are virtual groups like DC Urban Moms.

Shannon Henry has a nice profile of this online community in today's Washington Post. Perhaps other AdMarketers care to share some of their resources with the group? Txs, Mitch

DC Urban Moms Online: Click for Support, Advice, Home Remedies, Gossip, Political Rants (free reg req'd). Mitch

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Posted by Mitch at 09:04 AM | Permalink | Comments (0) | TrackBacks (0)

April 29, 2005

Media Calculators

The Laredo Group, has Website Conversion Rate, Pay-Per-Click Advertising ROI, and E-Mail Marketing Calculators up on the website.  You can find these calculators out there but it's good to see them all in one place. Pay-Per-Clicks/PPC is especially helpful.

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Posted by Mitch at 05:25 AM | Permalink | Comments (0) | TrackBacks (0)

February 14, 2005

WIW- Washington Independent Writers

With a tight turnaround schedule,  we're in need someone to edit a newsletter article on a recent client campaign. The opportunity was posted (for free) on a Sunday night to the Washington Independent Writers Job Bank. By Monday afternoon, we had received over 15 responses and they were good!

Making this decision reminds me that it's important to create an easy experience. Those offering easy contact and a website with samples caught my eye. Those that put up barriers (need to fax writing samples, call  to discuss) lost my attention.

WIW is a great resource when you need writing help.

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Posted by Mitch at 07:21 PM | Permalink | TrackBacks (0)

January 28, 2005

Proven Tactics in Viral Marketing: Online Games, Quizzes, eCards, Contests & Buzz Building

MarketingSherpa takes the time to produce worthwhile resources. You got to pay but for $45.00 (.pdf), this report on viral marketing seems to be a good bet. I have no affiliation with MarketingSherpa but I do like Anne (the owner).

Proven Tactics in Viral Marketing: Online Games, Quizzes, eCards, Contests & Buzz Building.

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Posted by Mitch at 06:30 PM | Permalink | TrackBacks (0)

January 05, 2005

RSSTop55 - Best Blog Directory And RSS Submission Sites - Robin Good' Sharewood Tidings

In addition to exposure through SEO and SEM, marketers should also be submitting to blog and RSS directories. (originally seen on Duct Tape Marketing).

RSSTop55 - Best Blog Directory And RSS Submission Sites - Robin Good' Sharewood Tidings.

Where To Submit My RSS Feeds And Weblog URLs To Get More Exposure, Visibility And Reach

As more and more people get involved with the Internet and as more Web sites, blogs, news services and other online resources continue to grow in number and variety it becomes increasingly important to maintain high visibility and exposure for the content being generated by closely following the major distribution media.

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Posted by Mitch at 09:32 AM | Permalink | Comments (0) | TrackBacks (0)

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