Tuvel Communications Blog: Interactive Advertising Bureau (IAB) says that Internet advertising totaled $2.7 billion in quarter four, 2004

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February 24, 2005

Interactive Advertising Bureau (IAB) says that Internet advertising totaled $2.7 billion in quarter four, 2004

Q4 2004 INTERACTIVE ADVERTISING REVENUES TOTAL APPROXIMATELY $2.70 BILLION ANOTHER RECORD-SETTING QUARTER FOR INDUSTRYS

From Potomac Tech Wire:

Report: Web Advertising Sales Total Record $2.7 Billion in Quarter

New York -- The Interactive Advertising Bureau (IAB) and PricewaterhouseCoopers said that Internet advertising totaled nearly 
$2.7 billion in the fourth quarter of 2004, the highest quarterly revenue ever reported by the IAB. Estimates for the full-year 2004 totaled just 
under $9.6 billion -- a 32% increase over 2003. Sales in the fourth quarter increased 24% over the same period in 2003 and were about 17% higher 
than the third quarter of 2004.