With all the talk of company networks and blogging, Jakob Nielsen's current Alertbox features the Ten Best Intranets of 2005.
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Posted by Mitch at 10:40 AM | Permalink | TrackBacks (0)UPDATES: Dan Gilmor points to David Lazarus's well written piece on ChoicePoint; Shifting sands in data leak.
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In a couple of days, we'll head back to Maryland to find out if I received a letter from ChoicePoint as part of the 4,500 Marylanders affected by the latest identity theft scandal.
Cindy Webb has a good column on the legislative end of this scandal and what it all means.
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Posted by Mitch at 12:23 PM | Permalink | TrackBacks (0)Downloaded and Ready to Rock
iPod Nights Turn Amateurs Into Digital DJs at D.C. Club (free reg req'd)
The iPod Jukebox night, held at Cafe Saint-Ex every second Wednesday of
the month, attracts mostly white-collar types in their twenties and
thirties who heard about it from a friend of a friend, or read about it
in a link to a blog.
It's perhaps the most public manifestation of how the iPod -- with 8.2
million units sold in 2004, more than 5 million during the holiday
season alone -- has gone mainstream, spawning an entire iPod culture
that goes far beyond wearing those distinctive white earphones.
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Posted by Mitch at 08:53 AM | Permalink | TrackBacks (0)Steve Rubel points to Pamela Parker's blog and an MSN search engine story: Can a Viral Campaign Gain Traction without Bloggers? I was pleasently surprised to find Pamela's blog. She should link to it from her area on ClickZ!
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Posted by Mitch at 05:35 PM | Permalink | Comments (0) | TrackBacks (0)Q4 2004 INTERACTIVE ADVERTISING REVENUES TOTAL APPROXIMATELY $2.70 BILLION ANOTHER RECORD-SETTING QUARTER FOR INDUSTRYS
From Potomac Tech Wire:
Report: Web Advertising Sales Total Record $2.7 Billion in Quarter
New York -- The Interactive Advertising Bureau (IAB) and PricewaterhouseCoopers said that Internet advertising totaled nearly
$2.7 billion in the fourth quarter of 2004, the highest quarterly revenue ever reported by the IAB. Estimates for the full-year 2004 totaled just
under $9.6 billion -- a 32% increase over 2003. Sales in the fourth quarter increased 24% over the same period in 2003 and were about 17% higher
than the third quarter of 2004.
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Posted by Mitch at 04:21 PM | Permalink | TrackBacks (0)adjab and paidContent have been talking about the New York Post using linked ads (words) within text. Once again, its back to the future with contextual advertising. I agree with most comments that this is a silly way to try and make money.
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Posted by Mitch at 03:58 PM | Permalink | TrackBacks (0)With all the talk of transparency and conflicts of interest, Dave Weinberger's disclosure statement leaves little to the imagination. When is the last time that you saw a real disclosure statement on a company website?
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Posted by Mitch at 11:05 AM | Permalink | Comments (0) | TrackBacks (0)John Emerson has written An Introduction to Activism on the Internet . Included are easy to read chapters that make it easy to point and click to resources.
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Posted by Mitch at 07:03 PM | Permalink | TrackBacks (0)Imagine a world in which every person has free access to the sum of all human knowledge. That's what we're doing. And we need your help. (as seen on Portals and KM)
The Wikimedia Foundation Inc. is a non-profit organization with the goal of providing free knowledge to every person in the world. Meeting this goal through the maintenance, development and distribution of free content, Wikimedia relies on public donations to run its wiki-based projects.
Wikimedia provides computing and network resources to create and distribute many reference works including Wikipedia, Wiktionary, Wikiquote, Wikibooks, Wikisource, and the Wikimedia Commons. The content of these projects is provided to the public free of charge.
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Posted by Mitch at 08:35 PM | Permalink | TrackBacks (0)Amy Gahran, of CONTENTIOUS, has written a really good series on Handling Porcupines, Trolls, and Other Online Vermin.
Contrary to popular opinion, the internet is not really about
technology. It’s about people, specifically how people communicate.
In my time on the internet, I’ve encountered just about every kind of
online vermin. At times, I admit, I’ve even participated in the
pestilence. Over the years I’ve learned some useful strategies for
handling conflicts with each of the major online pests. In this series,
I’ll share these tips.
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Posted by Mitch at 09:39 PM | Permalink | Comments (0) | TrackBacks (0)Will the dems grassroots movement reshape party politics? Read all about it in today's Washington Post. The facts speak for themselves:
1. the republicians beat the dems at the grassroots game in 2004.
2. given the make-up of the party, the democrats should have been able to get out more votes.
Democrats' Grass Roots Shift the Power (free reg required) (hat tip to ameriblog)
It is no surprise that Democratic leaders are paying much closer attention to grass-roots activists. In 2003 and 2004, those activists became prodigious contributors to the Democratic Party, to Kerry and to Dean, who first tapped into their potential through the Internet during his campaign for the Democratic nomination.
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Posted by Mitch at 10:25 AM | Permalink | TrackBacks (0)UPDATES Good things happen to good people: UPDATES to this earlier story:
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Posted by Mitch at 05:23 PM | Permalink | Comments (0) | TrackBacks (0)UPDATE:
Actually, email is still dead. ;) Since I was the first person to stick my neck out there and SAY that, everything old is new again.
Chris brings up a great point with his comment to this post. Everything old IS new again. People use the term 'newsreader' when they talk about RSS feeds. Last time we heard about newsreaders, Deja News still archived newsgroups.
If I close my eyes and listen to talk of RSS ad opportunities, I think it's 1995 (?) and I'm listening to Phil Tanny of OakNetPub.com or Ros Resnick talking... When I hear the talk of 'citizen journalism', I think back to the earlier days of community building.
Let's just hope that CEOs don't start talking about 'monetizing members' to soon...
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Chris Pirillo likes RSS. Who doesn't? More: Bye Bye Email? (compliments of adrants)
RSS is 'push' without the 'proprietary,' Pirillo pointed out. "Right now, it complements email, (but) tomorrow, it will replace news delivery.
Spam, which is the 800-pound gorilla responsible for most enterprise email blacklists and whitelists, is impossible via RSS. "Because the user controls his or her subscription, RSS subscriptions imply confirmation that he or she wants to receive your message," Pirillo added.
I guess this means that we're OK until companies and others start to push out unwanted info. through RSS readers.
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Posted by Mitch at 10:33 PM | Permalink | Comments (0) | TrackBacks (0)Jackie Huba and Ben McConnell, of Creating Customer Evangelists, are up for the 2005 Business Blogging Awards Best Group Blog. Ben says: Deadline for voting is noon PST tomorrow (Feb 16). As they say here in Chicago, vote early and vote often.
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Posted by Mitch at 03:48 PM | Permalink | TrackBacks (0)With a tight turnaround schedule, we're in need someone to edit a newsletter article on a recent client campaign. The opportunity was posted (for free) on a Sunday night to the Washington Independent Writers Job Bank. By Monday afternoon, we had received over 15 responses and they were good!
Making this decision reminds me that it's important to create an easy experience. Those offering easy contact and a website with samples caught my eye. Those that put up barriers (need to fax writing samples, call to discuss) lost my attention.
WIW is a great resource when you need writing help.
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Posted by Mitch at 07:21 PM | Permalink | TrackBacks (0)WOMMA's Ethics Code Attacked For Allowing Teen Marketers (from MarketingVOX )
The National Institute on Media and the Family released a statement
calling on WOMMA to prohibit the "exploitation of minors in
word-of-mouth campaigns." While WOMMA's code already prohibits
marketing to children younger than 13, the organization is asking WOMMA
to require parental notification and consent when engaging children
between 13 and 16 years of age. In addition to possible exploitation,
the Institute also raised the concern that children were being exposed
to inappropriate sexual material by word-of-mouth marketing campaigns.
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Posted by Mitch at 02:19 PM | Permalink | TrackBacks (0)Old news now that Eason Jordon is out at CNN and the bloggers has something to do with it. LGF points to a nice roundup of Eston websites/blogs by Rony Abovitz.
More: Instapundit
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Posted by Mitch at 01:48 PM | Permalink | TrackBacks (0)There are 2 articles in today's Washington Post on blogging. One details yet another person to get fired for blogging and the other article talks about the current controversy surrounding Baltimore Mayor Martin O'Malley.
(free reg req'd or go to bugmenot.com)
Free Expression Can Be Costly When Bloggers Bad-Mouth Jobs
I really hate my place of employment. Seriously. Okay, first off. They
have these stupid little awards that are supposed to boost company
morale. So you go and do something 'spectacular' (most likely, you're
doing your JOB) and then someone says 'Why golly, that was
spectacular.' then they sign your name on some paper, they bring you
chocolate and some balloons.
Uproar Brings Focus on Role Of Bloggers
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Posted by Mitch at 12:51 PM | Permalink | TrackBacks (0)WOMMA: Word of Mouth Marketing Association has a job opening listed a solid Maryland based consumer marketing company. btw, WOMMA also released a first draft of it's ethics code.
E-centives (Bethesda, MD) seeks Senior Content Producer to help develop acquisition campaigns, e-mail marketing programs, online sweepstakes, Web-based surveys, and viral marketing programs. More info: careers@e-centives.com. Send job openings to: editor@womma.org
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Posted by Mitch at 09:51 AM | Permalink | TrackBacks (0)Steve Outing, who has recently posted on citizen journalism, has a nice entry on Craigslist's classified ad model: Poynter Online - E-Media Tidbits
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Posted by Mitch at 08:03 PM | Permalink | TrackBacks (0)Wired News: Shady Web of Affiliate Marketing (from reachcustomersonline)
The biggest annoyance on the internet is not the guy trying to sell you a knockoff watch or prescription painkillers, it's the marketing scheme that rewards spammers who drive customers to his site.
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Posted by Mitch at 10:24 AM | Permalink | Comments (0) | TrackBacks (0)GoDaddy Gets Millions in Publicity From "Banned" SuperBowl Ad (from whatsnextonline.com)
Whether or not GoDaddy's banned Super Bowl ad was good or bad (I thought it was offensive)is beside the point. GoDaddy CEO Bob Parsons is being talked about everywhere from the New York Times to adrants.
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Posted by Mitch at 09:52 PM | Permalink | Comments (0) | TrackBacks (0)Those in the Washington, DC area have a new newspaper. The Examiner just began publishing.
Examining the D.C. Examiner's Web Strategy
So, what about its Web strategy? After all, media companies that don't integrate the print product with a cross-platform strategy are doomed to failure. Well, at this point, I'd say that the Examiner has a much better idea as to what it wants to do in print than it does online.
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Posted by Mitch at 09:31 PM | Permalink | Comments (0) | TrackBacks (0)You can't argue with Brian Carroll's B2B Lead Generation Blog results when he talks about a 255% increase in webinar registrations. He also has a nice graphic that shows where webinars fit into lead generation.
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Posted by Mitch at 04:40 PM | Permalink | TrackBacks (0)Steve Rubel in quick on the draw when he points to Scobel who points to Bob Parsons, CEO of registrar Go Daddy. Parsons, in his blog, explains what happened to Go Daddy's second Super Bowl ad spot. Seems that Fox pulled the ad but, you can see it here.
The comments here are interesting. For example:
Well, you're definitely getting a ton of media coverage and increased
awareness of GoDaddy (I just searched google news - tons of recent
hits). It was effective at getting attention, but I'm starting to
wonder if many people will remember what GoDaddy.com does.
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Posted by Mitch at 08:33 AM | Permalink | TrackBacks (0)This comes from today's Potomac Tech Wire:
o Survey: Americans Geared Up for Super Bowl Ads, Not Game
Reston, Va. -- More than half of the participants in a new
survey reported that their favorite aspect of the Super Bowl
is either the advertisements run during the game or spending
time with friends and family rather than the game itself,
according to a new report from comScoreQ2, the survey research
division of Reston-based comScore Networks. When asked
which company's ad they most looked forward to, the vast
majority of consumers chose Anheuser-Busch.
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Posted by Mitch at 07:33 PM | Permalink | TrackBacks (0)There is increasing talk of content ownership when it comes to blogging. I'm starting to take notice of Knowledge Management/KM blogs for a potential client and have been following Bill Ives Portals and KM for some time.
Bill points to the recent Information Week article: Who Owns Your Business Blog Content?
The Weblog Question: People are starting Weblogs in growing numbers, but the owner of the content isn't always clear.
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Posted by Mitch at 07:47 AM | Permalink | Comments (0) | TrackBacks (0)Penn Media Coverts E-zines to Blogs
Penn Media recharacterized its 50 e-zine publications as blogs in hopes of attracting more advertising. Contracting with Pheedo to provide RSS and blog advertising services, Penn Media is moving from a push-only advertising model to incorporating "pull" content, such as syndicated feeds. The firm claims seven million subscribers.
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Posted by Mitch at 10:33 PM | Permalink | Comments (0) | TrackBacks (0)More Updates: Biopsy Goes Smoothly for Sterling Boy (free reg req'd)
9-Year-Old's Parents Had Turned to EBay to Raise Money for Surgery
"We met Frank, eyeball to eyeball," said Hrayr Shahinian, the surgeon
who last month offered to waive his $40,000 fee for the biopsy after
learning that the family was auctioning a "Frank must die" bumper
sticker on eBay to raise money for the procedure. "We did some damage
to [Frank], for sure."
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January, 2005
Read this piece when you think you have problems feel like complaining. Then, help me find David's auction on ebay.
Family of Boy With Cancer Bids on Hope (free registration req. or try bugmenot.com)
Tiffini Dingman-Grover said it began with a grilled cheese sandwich -- not just any sandwich, but one that bore a likeness of the Virgin Mary and brought in $28,000 at auction online. The final, galling straw, she said, was a "haunted" walking cane that last month fetched $65,000 on eBay.
OLD UPDATES: here is David's website. I still can't find the auction on ebay though...
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Posted by Mitch at 01:20 PM | Permalink | Comments (0) | TrackBacks (0)Cynthia L. Webb: AT&T's New Dial Tone
Cindy Webb's first, post Post column is online-- check it out! Today's column has everything you want to know about the ATT deal. How different Cindy's written life must be outside of the newspaper publishing world. Her blog now reads:
This work is licensed under a Creative Commons License.
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Posted by Mitch at 09:25 PM | Permalink | TrackBacks (0)Wired has a good & easy read on tagging (saw this on Micro Persuasion)
Wired News: Folksonomies Tap People Power
These days, a growing number of sites whose content is user-created rely on tagging systems, also known as folksonomies, for the added value Butterfield is talking about. Flickr and the social-bookmarking site Delicious, along with Furl, are generally considered folksonomy trailblazers, but now sites like MetaFilter and the blog index Technorati have jumped on board, and more are expected to follow.
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